Business and Economy

Economy
11:39 am
Fri May 9, 2014

Controversy Over Spouses Of Tech-Saavy Immigrants Working In US

Transcript

MICHEL MARTIN, HOST:

This is TELL ME MORE from NPR News. I'm Michel Martin. We'd like to begin today's program by talking about immigration. This week the Obama administration announced plans to allow the spouses of some highly skilled, temporary immigrants to work in the United States. The administration hopes this change will help keep the best and brightest technology workers and scientists in this country. But there are critics on both sides. Some say the proposal is too narrow, others say their promise leaves fewer jobs for Americans.

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The Two-Way
10:07 am
Fri May 9, 2014

NPR Names Jarl Mohn As Its New CEO And President

Jarl Mohn, a veteran of radio and television, will be NPR's new CEO, the organization's board of directors announced Friday.
Jim Tuttle for NPR

Originally published on Fri May 9, 2014 5:31 pm

Media industry veteran Jarl Mohn will be NPR's new CEO, the organization's board of directors has announced.

Mohn, 62, currently sits on the board of directors at several media organizations, including Scripps Networks Interactive and Web analytics company ComScore. He is also on the boards of KPCC Southern California Public Radio and the USC Annenberg School for Communication and Journalism.

Announcing the hire, Kit Jensen, who chairs NPR's board of directors, said Mohn has "an ability to find nuanced and new ideas." He is slated to start work at NPR on July 1.

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Planet Money
9:28 am
Fri May 9, 2014

What's Your Major? 4 Decades Of College Degrees, In 1 Graph

Quoctrung Bui/NPR

In honor of college graduation season, we made a graph. It answers a few questions we had: What is the mix of bachelor's degrees awarded today, and how has the mix changed over the past several decades?

Hover over the graph to see how the popularity of each category changes over time. Click or tap to see a category individually.

A few notes:

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The Salt
8:32 am
Fri May 9, 2014

As Craft Beer Starts Gushing, Its Essence Gets Watered Down

Craft breweries now make up 98 percent of all U.S. operating breweries. Of course, overall sales are still dwarfed by traditional beers.
Courtesy of the Brewers Association

Originally published on Mon May 12, 2014 9:19 am

There was once a time when it was easy to throw around the term "craft beer" and know exactly what you were talking about. For decades, craft was the way to differentiate small, independently owned breweries – and the beer they make – from the brewing giants like Coors, Budweiser and Pabst Blue Ribbon.

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TED Radio Hour
8:21 am
Fri May 9, 2014

What's The Difference Between Real And Perceived Value?

Marketer Rory Sutherland speaking at TED.
James Duncan Davidson Courtesy of TED

Part 4 of the TED Radio Hour episode Brand Over Brain.

About Rory Sutherland's TEDTalk

Marketer Rory Sutherland says advertising adds value to a product by changing our perception, rather than the product itself. He says perceived value can be just as satisfying as what we consider "real" value.

About Rory Sutherland

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TED Radio Hour
8:18 am
Fri May 9, 2014

A Movie About Product Placement — Paid For By Product Placement?

Filmmaker Morgan Spurlock at TED.
James Duncan Davidson Courtesy of TED

Originally published on Fri May 9, 2014 8:21 am

Part 1 of the TED Radio Hour episode Brand Over Brain.

About Morgan Spurlock's TEDTalk

Filmmaker Morgan Spurlock dives into the mysterious but influential world of brand marketing, on his quest to make a completely sponsored film about sponsorship.

About Morgan Spurlock

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Around the Nation
6:16 am
Fri May 9, 2014

Driver In Carpool Lane Pulled Over For Suspicious Passenger

Originally published on Mon May 12, 2014 2:26 pm

Transcript

STEVE INSKEEP, HOST:

Good morning, I'm Steve Inskeep.

A state trooper outside Boston saw a car pulling into the carpool lane on I-93. Cars in that lane should have at least two occupants, but something caught the trooper's eye. He pulled over the car and that's when he discovered the driver was using the lane accompanied only by a mannequin head propped up in the passenger seat.

The driver was ticketed despite the artistic effort used on the mannequin which had a mustache drawn on.

NPR Story
4:36 am
Fri May 9, 2014

Apple Expected To Buy Beats Electronics

Originally published on Mon May 12, 2014 2:26 pm

Transcript

STEVE INSKEEP, HOST:

NPR's business news starts with iPhones and headphones.

Apple is set to buy Beats Electronics for more than $3 billion. That's according to a report in the Financial Times. Beats is a headphone maker founded by hip-hop star Dr. Dre and the producer Jimmy Iovine.

Business
4:36 am
Fri May 9, 2014

Crowdfunding Can Help Build Business, But At What Cost?

The website RocketHub connects startups with a funding network. Here, the site's founders (from left): Alon Hillel-Tuch, Vladimir Vukicevic, Brian Meece and Jed Cohen.
RocketHub

Originally published on Mon May 12, 2014 2:26 pm

Entrepreneur Andy Krafsur raised money for Spira Footwear by reaching out to friends and family. But that was a dozen years ago. After the economy tanked, the common tactic became a lot more difficult.

"The pool of people that you can go to has shrunken significantly," Krafsur says, "and everybody goes to those same people."

Then Krafsur found a crowdfunding website that helped his cash flow enormously. The Securities and Exchange Commission is about to approve rules allowing small businesses to reach out to investors through these kinds of crowdfunding networks.

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NPR Story
4:11 am
Fri May 9, 2014

This Week Is Screen-Free Week,

Originally published on Mon May 12, 2014 2:26 pm

Transcript

STEVE INSKEEP, HOST:

And that brings us to today's last word in business - screen-free.

Maybe you read something about this on your phone, or saw a story on television. This week has been Screen-Free Week. Kids and parents around the world made pledges to stop using TVs, tablets, computers or video games - for a while.

The notion is to get kids to spend more time being physically active, playing outside or reading. Kids under 18 spend an average of seven hours and 38 minutes on media devices each day - which concerns pediatrician Michael Rich.

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