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Cities across the nation are trying to improve the health of their populations, many developers are embracing cycling infrastructure as a way encourage civic engagement, environmental goals, and economic prosperity.

John Cock is an urban planner based in Davidson, North Carolina with Alta Planning and Design.

During a recent placemaking conference sponsored by the University of Oklahoma’s Institute for Quality Communities, Cock described three types cyclists – those who are already out there, the 7-9 percent who would ride on urban streets if they had a bike lane, and another 60 percent who don’t even want a bike lane if they have to share the roadways with traffic or parked cars.